- Area of concern (related to us but can't do much individually)
and
- Area of influence (wherewe have the control
We must identify our area of concern & area of influence.
Generally we always bother about our area of concern & do not think
about area of influence. If we shift our paradigm to the area of
influence instead of concern, then I believewe can do miracles in our
sector. In other words, forget about what the government is doing or
not for us. Just remember to do the best wherever and whatever we
are doing, because that is the area where we can influence and give
result for ourselves, our family and our society/nation.
We have to draw a new far bigger line of positivity for making line
of negativity very small which will definitely lead all of us to the path of
growth.
Now the question is “what's hat bigger line of positivity &
opportunity?” There can be so many views. But if we really want to
grow thenwe must focus on the following 4 M(Men, Machine, Money & Market) which are governed by a 5thMi.e.,Management.
1st M – Man: If we take care of our men they will take care of our
industry.. So, always take care of your men and they will reciprocate
with 100 %-this is nature's law. Teach them, train them and transform
them!
2nd M– Machine: In an era of automation, we must always focus on
how we can reduce our production time by improvement and
innovation in our plant and machinery.This requires automation.
However, complete automation may not be suitable for our country
due to unemployment situations. The cost of automation is much higher than the human resources available in our nation. So, semi
automation with the focus on reducing production time, appears to
be the best solution. This can lead us to the path of growth.
3rdM- Money: I think we all take care of our money very effectively.
That is, we may be managing our cash, bank, wallet etc. perfectly. But
the food-for-thought is - are we managing our stock / inventory as
perfectly aswe should? Indirectly, inventory means money as it blocks
capital. Therefore you need to manage your inventory as well. There
are manyways to manage your inventory in an effective manner using
techniques such as ABC Analysis, LIFO, FIFO, JIT etc. Now a days IT can
be a very good tool for planning and managing your inventory
(money).
4th M- Market: as far as the market is concerned, sky is the limit!May
be due to some political/ geographical barrier we are not able to
access all countries, but we must at east strive to increase our
penetration to more and more territories every year. In our country
itself, as per income tax department, there are more than 641 cities
where more than 100 billionaires reside. So why don't we aim to
target at least these opportunities which are available in our country?
The MNCs are taking away these opportunities from us due to lack of
focus on our area of influence. MSME's must collectively start
expanding their market by exploring not only national but also in
international markets. We must give 'C' factor to 'c' (Competition
factor to China). This can lead us to the path of growth.
5th M - Management: To achieve the all 4 Ms mentioned above, we
must apply the 5th M, which is Management: Manage self/family/organization/society/nation/world. I am not a management guru,
but I believe that the perfectway of management is “MANAGE = MAN
+ AGE”, i.e., If we give a task to a “MAN” according to his “AGE”
(experience), then he will give you the best possible results.
So the gist is, focus on your area of influence, draw a bigger line
of growth using the above 5M's, and you will see that the line of
negativity will automatically go off and we will be automatically on
the path of growth, which ultimately will pave way for the growth of
MSMEsas a whole.
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